Terms of service

Last updated 14 October 2026

These terms apply when a business uses Fidelo, including the free plan. By ordering or using the service you accept them on behalf of your business. Fidelo is a business service: it is not offered to consumers.

1. Who these terms are between

These terms are an agreement between Fidelo, the service provider named in the imprint (“Fidelo”, “we”), and the business that uses the service (“you”). The person accepting them confirms they are authorised to bind the business. Your customers who hold your card are called “members”.

2. The service

Fidelo lets you issue digital loyalty cards that your members keep in Apple Wallet or Google Wallet, add stamps or points at the counter, give rewards, and, on plans that include them, send reminders and messages to members’ phones. It includes a web page for your staff and, on plans that include it, statistics. We set up your first card with you. We may improve, change or retire features over time; if a change materially reduces what your paid plan includes, we will tell you at least 30 days in advance and you may cancel.

3. Setting up and using an account

• You give us accurate business and contact details and keep them up to date.
• You keep staff logins confidential, give access only to people who work for you, and remove access when they leave. You are responsible for what is done with your logins.
• You tell us promptly at the email below if you suspect unauthorised use.

4. Plans, limits and fees

• Each plan covers one business location. The current plans, their limits and prices are shown on our website.
• Free plan. Free while up to 25 members have your card on their phone, with no time limit. Features are limited to those listed for the free plan.
• Counting members. A member counts while your card is saved on at least one phone. If you go over your plan’s limit, existing members keep their cards and we will ask you to move to a plan that fits. If you do not within 30 days, we may stop issuing new cards until you do.
• Notifications. No plan includes unlimited notifications. Apple and Google limit how many notifications a card may show, and we may apply reasonable limits to protect members from spam and the service from abuse.

5. Billing, renewal and price changes

• Paid plans are billed in advance, monthly or yearly, in the currency shown at signup. Yearly plans include the discount shown on the website.
• Prices exclude VAT and other taxes, which we add where the law requires. You are responsible for any taxes in your country that apply to your purchase.
• Plans renew automatically for the same period until cancelled. You can cancel at any time; cancellation takes effect at the end of the period already paid. Fees already paid are not refunded, except where these terms or the law say otherwise.
• We may change prices with at least 30 days’ notice by email. The new price applies from your next renewal after the notice period.
• If a payment fails and is not fixed within 14 days of our reminder, we may suspend paid features until it is.

6. Your responsibilities

• Rewards. You decide your rewards and their conditions, and you honour them. Members’ claims about rewards are between you and your members.
• Members’ data. You are the controller of your members’ personal data. You give members the information the law requires, have a legal basis for the data you collect, and obtain consent for marketing messages where the law requires it.
• Messages. You only send messages that are lawful, accurate and relevant to your card, and you respect members who switch notifications off or remove the card.
• Your content. You own or have the right to use the names, logos, colours, images and text you give us, and they do not infringe anyone’s rights.
• Local rules. You comply with the laws that apply to your business and promotions, including consumer protection, advertising and tax rules.

7. Acceptable use

You must not use Fidelo to send spam or misleading messages, impersonate another business, collect data you have no right to, issue cards for unlawful goods or services, interfere with or test the security of the service without our written permission, resell the service without an agreement with us, or break Apple’s or Google’s policies for wallet passes. We may remove content and suspend accounts that break this section, as described in section 13.

8. Apple, Google and other platforms

Cards work through Apple Wallet and Google Wallet, which are run by Apple and Google under their own terms. Their availability, features, notification limits, review processes and policies are outside our control and may change. We are not responsible for interruptions or changes caused by those platforms, or by members’ devices and network connections, but we will work to keep your cards working when they change.

9. Data protection and processing

When we process your members’ personal data, we act as your processor under Article 28 GDPR and, where it applies, the UAE Personal Data Protection Law. This section is our data processing agreement:

• We process members’ data only to provide the service and on your documented instructions, which are these terms and the settings you choose. If we believe an instruction breaks the law, we will tell you.
• Everyone who processes the data for us is bound by confidentiality.
• We keep appropriate technical and organisational security measures, described in our privacy policy.
• You authorise the sub-processors listed in the privacy policy. We will tell you at least 30 days before adding or replacing one; you may object on reasonable grounds and, if we cannot resolve it, cancel.
• We help you answer members’ requests to exercise their rights, and with security, breach notification and impact assessments, as far as the nature of our processing allows.
• We tell you without undue delay, and within 48 hours of becoming aware, of a personal data breach affecting your members.
• When the contract ends, you can export your data for 30 days; then we delete members’ data unless the law requires us to keep it.
• We give you the information needed to show compliance with this section and allow reasonable audits, at most once a year, with 30 days’ notice and at your cost.

10. Intellectual property

The Fidelo service, software, designs and brand belong to us or our licensors. We give you a non-exclusive, non-transferable right to use the service for your business while your account is active. You keep all rights in your content and give us a licence to use it to provide the service and, with your permission, to show your card as an example of our work. Feedback you give us we may use freely.

11. Availability and support

We aim to keep the service available at all times, but planned maintenance and events outside our control can cause interruptions. We announce planned maintenance that affects you in advance where we can. Support is by email at hello@getfidelo.co; plans that include priority support get a same-day answer on Hungarian working days.

12. Warranties and liability

• We provide the service with reasonable skill and care. Beyond that, and to the extent the law allows, the service is provided as it is, without other warranties, including any warranty that it will increase your sales or visits.
• Neither party is liable for indirect or consequential loss, or for lost profits, revenue, business or goodwill.
• Our total liability in any 12-month period is limited to the fees you paid us in the three months before the event giving rise to the claim. On the free plan it is limited to EUR 100.
• Nothing in these terms limits liability for intentional misconduct, gross negligence, death or personal injury, or anything else that cannot be limited by law.
• You will compensate us for third-party claims caused by your content, your rewards, your messages, or your breach of section 6 or 7.

13. Term, suspension and termination

• These terms apply from when you first use the service until your account is closed.
• You can close your account at any time by email. We can end the service for you with 30 days’ notice, and we will refund any prepaid fees for the period after it ends.
• We may suspend or end your access immediately if you seriously or repeatedly break these terms, if your use creates a security or legal risk, or if the law requires it. Where reasonable, we will warn you first and give you a chance to fix the problem.
• When the service ends, your members’ cards stop updating, and we keep your data available for export for 30 days, then delete it as described in section 9.

14. Confidentiality

Each party keeps the other’s non-public business information confidential and uses it only for this agreement, during the agreement and for three years after. This does not apply to information that is public, was already known, is received lawfully from someone else, or must be disclosed by law.

15. General

• Changes to these terms. We may update these terms. For changes that matter to you we give at least 30 days’ notice by email; if you do not agree, you may cancel before they take effect.
• Force majeure. Neither party is responsible for delays caused by events outside its reasonable control.
• Assignment. You may not transfer this agreement without our consent. We may transfer it to a successor of our business.
• Entire agreement. These terms, the plan you chose and our privacy policy are the whole agreement. If a part is invalid, the rest stays in force.
• Notices. We send notices to the email you gave us; you send them to hello@getfidelo.co.
• Law and courts. Hungarian law applies, excluding its conflict-of-law rules and the UN Convention on Contracts for the International Sale of Goods. Disputes go to the competent court in Budapest, unless mandatory law gives you another forum.
• Language. These terms exist in English and Hungarian. If they differ, the version in the language of your contract prevails.